In October 2024, “Kyivkhlib,” part of the “Alviva Group” of companies, participated in the prestigious international food and beverage exhibition “SIAL Paris 2024,” held in the capital of France. The exhibition brought together more than 7,000 exhibitors from around the world and thousands of visitors, including business partners, distributors, and industry experts.
For “Kyivkhlib,” this was an important opportunity to present its products on an international level. The company’s stand showcased a wide range of products, including bakery and confectionery goods, flour, innovative food technologies, and new product developments. Visitors were able to explore both traditional products already popular on the Ukrainian market and new developments designed for European consumers.
“SIAL Paris 2024” became an excellent platform for establishing new business connections and exchanging experience. “Kyivkhlib” held a series of meetings with international distributors from Europe, the USA, Israel, and Canada, as well as supermarket chains and potential partners, which will help strengthen the company’s position in international markets.
A key highlight of Kyivkhlib’s participation at “SIAL Paris 2024” was the tasting sessions, which attracted significant attention from visitors. This allowed the company to clearly demonstrate product quality and receive direct feedback from consumers and industry experts. Such an approach highlighted the company’s commitment to high quality and compliance with international food safety standards.
“We are proud to have the opportunity to represent Ukrainian products at the international level and to expand the export potential of our company. ‘SIAL Paris 2024’ was a great opportunity for us to establish new contacts and learn about modern trends that will shape the industry in the coming years, as well as to present our new products and ideas. We agreed on the development of joint projects with European manufacturers,” said Dmytro Danylovych, Marketing Director of the Alviva Group.
Returning from the exhibition, “Kyivkhlib” brought back not only new ideas but also concrete agreements aimed at expanding its presence on the European and global markets. Participation in “SIAL Paris 2024” highlighted the company’s commitment to innovation and growth, as well as its desire to promote Ukrainian products on the global stage.
The “Alviva Group” expresses its gratitude to the organizers of “SIAL Paris 2024,” “USAID Ukraine,” and “AgriSalesB2B” for the opportunity to be part of this significant event. Together toward new challenges, closer to international clients, and the development of Ukraine’s export potential!